How does color affect your emotions

Color psychology refers to how colors affect our emotions and behaviors.White represents reflection while black represents absorption.It is also a vital design element and has a strong relationship with emotion.Red produces emotions of intensity, fear, anger, love and all other extremes.So, how have colors come to be linked to certain emotions?

Because colors have so much power, it is essential to know and understand the psychological effects that color can have.That's why most ambulances and fire trucks are red in colour.Colors are powerful in that they affect how you feel and what they prompt you to think of.Because green brings thoughts of the outdoors and the wonders of nature, it's believed to bring about feelings of serenity, restfulness, and perhaps even joy.Basically, as you move throughout your life and encounter different situations, your brain makes specific associations.

Warm colors often evoke feelings of happiness, optimism and energy.Colors excite emotions in people.Red is energizing and exciting, motivating us to act.The effects of color often go through emotions.When we're feeling down, it's often referred to as 'having the blues'.

Colors can make us feel happy or sad, calm or agitated, or even hungry, and those feelings can change based on a color's shade, brightness, tint, or tone.Highly pigmented, strong colors like royal blue.It induces a sense of youth and novelty.You will often see businesses promoting certain colors as their brand logos because of the impact and influence these colors can have on their consumers.Red can also increase a person's appetite.

Along with this also comes increased irritation and anxiety.Plutchik's wheel of emotions plutchik's wheel of emotions